Mercury Insurance and Football Icon Ronnie Lott Team Up on USC Ticket Promotion

LOS ANGELES, Calif. (August 19, 2013) – Autumn’s on the horizon, meaning the much-anticipated 2013 college football season is about to kick off.  Mercury Insurance is ready, teaming with USC legend, Ronnie Lott, on a new college football-based promotion geared toward helping fans get a better deal on auto insurance…and score a free pair of USC football tickets.

Kicking off Aug. 19, Mercury is running a “Get a Quote, Get a Free Pair of USC Trojan Football Tickets” promotion.  Fans who complete an online Mercury auto insurance quote at www.mercuryinsurance.com/USC score a voucher redeemable for two complimentary tickets to one of the Trojans’ first five home games in 2013: Sept. 7 vs. Washington St.; Sept. 14 vs. Boston College; Sept. 21 vs. Utah St.; Oct. 10 vs. Arizona; or Oct. 26 vs. Utah.

Better yet, fans who end up buying a Mercury policy will receive a special gift from their new agent – a mini football helmet autographed by Hall of Famer and USC superstar Ronnie Lott.

“I like the way Mercury’s tackling high auto insurance costs for Californians,” said Lott, who is widely recognized as one of the premiere tacklers in football history. “They offer some of the lowest rates in California and there’s a good chance they can save Trojan fans a lot of money on their auto insurance.”

The hard-hitting Lott helped lead USC to a National Championship in 1978, was a unanimous college All-American in 1980, and is a member of NFL Hall of Fame, College Football Hall of Fame and USC Athletic Hall of Fame.

“Ronnie Lott is one of the greatest football players of all time and we’re very excited that our agents will be able to offer new customers this limited edition collectible,” says Erik Thompson, Mercury advertising director. “Mercury provides tremendous value for its customers and we’re so confident we can save you money that we’re willing to give Trojan faithful a free pair of game tickets just for getting an online quote.”

Besides its partnership with USC, Mercury – one of California’s leading auto insurance companies – is also a sponsor of three Southern California baseball teams, including the LA Dodgers, LA Angels and San Diego Padres, as well as hockey’s LA Kings. Mercury is currently sponsoring a six-concert series featuring ’80s acts with Live Nation Entertainment called the “Mercury Concert Series.”    

ABOUT MERCURY INSURANCE (www.mercuryinsurance.com)

Mercury Insurance (MCY) is a multiple-line insurance organization predominantly offering personal automobile and homeowners insurance through a network of independent agents in Florida, Georgia, California, New Jersey, Arizona, New York, Illinois, Michigan, Nevada, Texas, Oklahoma, Virginia and Pennsylvania.  Since 1962, Mercury has specialized in offering quality insurance at affordable prices – core values that distinguish Mercury in the marketplace.