Winner Selected for LA Kings 'King for a Day' Promotion
Mercury Insurance teams up with the LA Kings to create the ultimate "hat trick" for one lucky fan.
King for a Day scheduled for Thursday, Jan. 15, 2009. Who: Last fall, Mercury Insurance Group and the LA Kings teamed up to offer one lucky fan a chance at being "King for a Day." Sweepstakes participants logged onto lakings.com for an insurance quote from Mercury that entered them in the promotion. Mercury selected the winner. What: The King for a Day event allows the winner to meet Hall of Famer Luc Robitaille and see what it's like to be President of Business Operations for the Kings. The winning fan will join Robitaille for lunch; attend an official Kings business meeting/video scouting session; participate in a live, on-camera interview with Kings' website/FS West host Heidi Androl; meet and greet the players and view the pre-game skate from the penalty box; have dinner with Robitaille and Kings' Chief Marketing Officer Chris McGowan; receive two tickets and VIP passes to the evening's 7:30 game against the Detroit Red Wings; have behind-the-scenes tours of Toyota Sports Center and STAPLES Center; and receive LA Kings merchandise. When: Thursday, January 15, 2009, 10 a.m. Where: Toyota Sports Center 555 N Nash Street El Segundo, CA 90245 About the LA Kings
The Los Angeles Kings are a professional ice hockey team based in Los Angeles, California. They are members of the Pacific Division of the Western Conference of the National Hockey League NHL). Founded on February 9, 1966, when Jack Kent Cooke was awarded an NHL expansion franchise for Los Angeles, the Kings called The Forum in Inglewood, California their home for 32 years until they moved to STAPLES Center in downtown Los Angeles to start the 1999 - 2000 season.
About Mercury Insurance
Founded in 1962, Mercury Insurance (MCY) is a multiple-line insurance organization offering predominantly personal automobile and homeowners insurance through a network of independent agents and brokers in California, Florida, New Jersey, Texas, Arizona, New York, Georgia, Oklahoma, Illinois, Michigan, Nevada, Virginia and Pennsylvania. For more information about Mercury Insurance, please visit www.MercuryInsurance.com.
Contacts: Coby King Kathleen Flood MWW Group MWW Group (213) 486-6560, ext. 319 (213) 486-6560, ext. 318 Erik Thompson Mercury Insurance (661) 291-6435 /PRNewswire - Jan. 14/
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SOURCE: Mercury Insurance Group